I'm looking to upgrade my diamond and went to see a local jeweler who came recommended from several of really good friends. He seems to be honest and has flat out told me that for the stone that I'm looking to get (around 2ct) he will make a mark up of $1500. As we were discussing various options and generally chatting about diamonds he even showed me the receipts of the stones he had recently purchased so I would get an idea of what diamonds really cost now days. Do you think that $1500 is reasonable or am I getting ripped off? I've looked on-line and his pricing is very much in line with blue nile, etc. Just curious about the mark up. Thank you for any help/advice.