Never heard of the ASPIRI cut diamond until I saw it advertised in a high end catalogue. Did some research and the ASPIRI site boasts a 25-50% larger than a similiar stone of equal weight. Plus it says it is a 'cushion brilliant' but the stones look more elongated-ovalish-radiant look. Then they state that the cut is best when placed in a halo setting. Never heard of this cut and based on the pics I am not a fan. Also in the catalogue there is the Crisscut L'Amour cut. It says it is new and has 50 facets with two straight sides with curved tops and bottoms. It boasts a '50-60% larger look than an emerald cut. The 5 stone eternity band looked pretty as the ends were curved but the halos were way too much. I am not a fan of the Crisscut diamonds (too busy). Suffice to say, both of these cuts state that they look bigger-significantly bigger- but I wounder how they perform. I thought that diamonds cut to look big do not have the ideal cuts for maximum pizazz. I am such a traditionalist that all of these newer cuts (except for the Octavia) do not tempt me.