Diamonds Are Jessica Simpson’s Best Friend

By Erika W.

Jessica Simpson to Launch Diamond Jewelry Collection

This October, Jessica Simpson and Zale Corp. will be launching a diamond fashion jewelry collection, “Diamonds Are a Girl’s Best Friend.” The line will include diamond rings, earrings, bracelets, and necklaces at prices ranging from $79-$1,099. The collection will be featured exclusively at Zale stores in the U.S., Canada, and Puerto Rico.

The pop star-turned-mogul is known for her Jessica Simpson Collection of clothing, shoes and fragrances, which garnered $750 million in sales in 2010.

Simpson is not the only designer launching an exclusive Zale collection this October. Vera Wang is also set to unveil her new bridal jewelry line, Vera Wang LOVE.

Jessica Simpson wearing diamond earrings from Bavna

Jessica Simpson wearing bavna diamond earrings

Jessica Simpson wearing diamond earrings from Bavna
Jessica Simpson diamond heart pendant

Read more about Simpson’s collection at WWD.

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