- Joined
- Sep 20, 2008
- Messages
- 25,230
I buy colored stones, so if you think that B&M stores are ignorant about diamonds, you should hear how they are about colored gems. I knew a guy who was a B&M jeweler for over 30 years and he still didn't know the difference between a topaz and a citrine.
Very very sad. It's also sad how these jewelers continue to use ultrasonic cleaners on colored gems that you should never ever in a million years use. There was a recent thread in the colored stone forum about how some poor lady had her tanzanite ring ruined by bringing it in the jeweler for a cleaning and the US ruined the stone. I hear about these cleaning nightmares all the time with colored gems and B&M stores.
I wish I had some funny remarks to relay, and this thread is very funny, but in a way it's also very sad and scary!
And while we're at it, what about all the so called GIA gradulate gemologists that don't have a clue on how to properly grade, especially colored gems. There are some great G.G.'s but apparently, I don't see them many of them working for B&M stores.
About 20 years ago, I applied to work at a jewelry store. I was told that I shouldn't talk too much about the diamonds, but instead, work heavily on "romanticizing" the stone. In other words, feed the potential buyer a bunch of bunk about how diamonds are representative of the true love the couple has for one another. Unfortunately, a great deal of B&M stores use this selling technique to exploit the consumer. Who would buy something for several thousand dollars without researching it, and instead listening to a bunch of bunk like that?

I wish I had some funny remarks to relay, and this thread is very funny, but in a way it's also very sad and scary!

And while we're at it, what about all the so called GIA gradulate gemologists that don't have a clue on how to properly grade, especially colored gems. There are some great G.G.'s but apparently, I don't see them many of them working for B&M stores.
About 20 years ago, I applied to work at a jewelry store. I was told that I shouldn't talk too much about the diamonds, but instead, work heavily on "romanticizing" the stone. In other words, feed the potential buyer a bunch of bunk about how diamonds are representative of the true love the couple has for one another. Unfortunately, a great deal of B&M stores use this selling technique to exploit the consumer. Who would buy something for several thousand dollars without researching it, and instead listening to a bunch of bunk like that?