That is a wonderful video. There are many steps left out of the video, but it shows more than most. Such an ring takes hours and a lot of planning. Lot's of practice and skill go into something like this. THANK YOU for sharing it.
This was so fun to watch! The emphasis on style, combo with music - made for Insta. I would for sure hit my own fingers with that hammer, but he made it so cool.
P.S. The theatrics of the jacket throw and the flash cuts! I would totally tune in to a reality show on the behind-the-scenes on sourcing, making, customer relations during and after, and finally the big reveal!