BrownEyes
Shiny_Rock
- Joined
- Dec 4, 2005
- Messages
- 294
Just for fun yesterday (Christmas Eve day), my daughter and I stopped in to a reputable local small-town B&M - - just to look around. The jeweler happened to be offering mini-tutorials about the Hearts on Fire (HOF) brand of diamond, including opportunities to view different loose and mounted stones through the scope, and a take-home DVD. Needless to say I couldn''t resist taking a peek ...
I played dumb and listened to the presentation and looked at a number of different loose and mounted round HOF stones - which were mostly in the I/SI1 or SI2 range with depths greater than 62 and tables of around 57.
Given all of that, I thought the HOF prices were exhorbitant (i.e., around 11K for a 1.11 ct. I/SI1 that I felt didn''t have an awful lot of personality AND $2,700 for a medium-size circle of life pendant with approximately .5 ct. tw set in white gold).
When I inadvertently mentioned the ''arrows'' I was viewing through the scope when the loose diamond was face-down (apparently HOF calls the ''arrows'' something else which I don''t remember right now), the jeweler went on and on about how another company had ''copied'' the HOF cut and now markets it under another name (implicit in his comments was that the H&A diamond was somehow inferior to the HOF ...)
I was actually surprised that this jeweler seemed vaguely familiar with the Solasfera diamond - although he consistently compared the Solasfera to the Leo diamond which is marketed by Kay Jewelers(!). In this jeweler''s opinion, the Solasfera diamond could not compare to the HOF diamond(!), since he felt there was no point in adding extra facets to a diamond unless all you wanted was a ''disco ball'' effect.
I remain impressed with the wealth of knowledge and information disclosed on this forum, and it was scary to see how easily n uninformed consumer could be convinced that the HOF diamond represents the best quality and value to be had in a diamond. Again this is a reputable small-town jeweler that does a tremendous amount of business.
But I''m curious as to which came first: the Hearts on Fire brand of diamond or the Hearts & Arrows diamond?
Merry Christmas to all! We''re having a wonderful day - I''m just taking a break while the kids play with all of their ''stuff'' and the turkey roasts in the oven!
I played dumb and listened to the presentation and looked at a number of different loose and mounted round HOF stones - which were mostly in the I/SI1 or SI2 range with depths greater than 62 and tables of around 57.
Given all of that, I thought the HOF prices were exhorbitant (i.e., around 11K for a 1.11 ct. I/SI1 that I felt didn''t have an awful lot of personality AND $2,700 for a medium-size circle of life pendant with approximately .5 ct. tw set in white gold).
When I inadvertently mentioned the ''arrows'' I was viewing through the scope when the loose diamond was face-down (apparently HOF calls the ''arrows'' something else which I don''t remember right now), the jeweler went on and on about how another company had ''copied'' the HOF cut and now markets it under another name (implicit in his comments was that the H&A diamond was somehow inferior to the HOF ...)
I was actually surprised that this jeweler seemed vaguely familiar with the Solasfera diamond - although he consistently compared the Solasfera to the Leo diamond which is marketed by Kay Jewelers(!). In this jeweler''s opinion, the Solasfera diamond could not compare to the HOF diamond(!), since he felt there was no point in adding extra facets to a diamond unless all you wanted was a ''disco ball'' effect.
I remain impressed with the wealth of knowledge and information disclosed on this forum, and it was scary to see how easily n uninformed consumer could be convinced that the HOF diamond represents the best quality and value to be had in a diamond. Again this is a reputable small-town jeweler that does a tremendous amount of business.
But I''m curious as to which came first: the Hearts on Fire brand of diamond or the Hearts & Arrows diamond?
Merry Christmas to all! We''re having a wonderful day - I''m just taking a break while the kids play with all of their ''stuff'' and the turkey roasts in the oven!
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