A fifth "C" is total CONFIDENCE.Familiarize yourself with the tactics used in by high pressure salespeople. If you get the feeling they are going for the "close" before you feel comfortable, don't make the deal. Say, "Well, thanks. I would really need to think about this big purchase before I decide" "I'm just not ready quite yet."Eventually you will find a low pressure, friendly person who really provides the service, assistance and education you need in order to make a big purchase. Then, with all the knowledge you will have gained by this time, you can feel pretty good about what you are going to buy.You still can ask to have the stone checked out by someone, what the return privileges are, what documentation of weight and quality will be provided (in writing), and what the total amount of money will be for the finished piece. You can even "think about it" for a few hours or a few days if they are straight up folks.Never be afraid to assert yourself in these deals. If you love something, ask, "What's the very best price you could offer me, right now, on this stone?" Or, "Well, I'd love to make this deal, but we are just a bit apart on the numbers. Would you consider sharpening up your pencil on this a bit?" Don't be surprised to get a better price.... PS: This may not work at Tiffany's.
At all costs, enjoy the give and take. Diamonds are not grocery store items. It takes a developed skill in buying to do a good job. There is no better time than now to begin. If you can save money and get exactly what you want, you'll be in good shape.The same advice works very nicely with real estate, too.
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David Atlas
Accredited Gem Appraisers