What percentage of US diamond buyers read PS first?

[kenny]

. . . in your opinion, obviously.

Just guess.

 

[Enerchi]

I wonder if there is anyway of knowing what that answer might be? Great research question, Kenny! My guess is - - not enough...!

 

[yssie]

4.162%

 

[webdiva]

I voted 10% of diamond buyers - some of whom don't take the advice because they think they know better and can get an EGL Bargain!!!

 

[Dancing Fire]

4.162%

your not even close... the answer is .85%..

 

[Christina...]

I voted 5% but it's probably much lower than that. If more did though, I would imagine that the cut quality being offered by most BM would change dramatically!

 

[Upgradable]

For those of us who are mathematically challenged:

.1% is 1 in 1000 buyers,

1% is 1 in 100.

 

[that_someone_special]

I said .1% but I think it would be less than that.

 

[bright ice]

I said .1% and would agree it's less.

 

[Modified Brilliant]

The most common feedback that I get from consumers is that they are
so happy that they found PS before making a purchase. As I've mentioned before,
many jewelry retailers STILL have not heard of PS. And that's the case with the general buying public.
PS consumers are a select group of highly educated diamond folks...and hopefully there will be
gazillions more in the years ahead. Upward and onward!

 

[Rockdiamond]

I think the more relevant question will be "how many internet diamond buyers read PS first." then the percentages surely are higher.
Leading to another interesting question- what percentage of diamond shoppers consider buying online?

 

[Laila619]

I think the more relevant question will be "how many internet diamond buyers read PS first." then the percentages surely are higher.
Leading to another interesting question- what percentage of diamond shoppers consider buying online?

Good point. I voted 30% but now I realize that would be my guess for internet diamond buyers, but that's way too high for the general shopping public.

 

[Deactivated member 42515]

Hmmm... Well people might read ps before but that doesn't mean they will listen. I know that at least two of my friends, I told them about ps, they visited the site but decided to listen to a b&m instead cuz they were real people in person even tho their knowledge about diamonds were a bit skewed...