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Book Rec for PSers

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Elmorton

Ideal_Rock
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Jul 5, 2007
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In light of recent threads about "asian shopping preferences" and "luxury brands that aren''t so luxury" or "high-priced items in recession times" I thought there''s a pretty wide audience on PS that might enjoy reading this book:

Deluxe: How Luxury Lost Its Luster by Dana Thomas

I picked up this book for $2 in a bargain bin at Border''s, and flew through it - VERY good and very interesting! It was a NY Times Bestseller in 2007, so some things are a little dated but not by much. The author explores various luxury brands and how they''ve changed over the past 50 years, and especially discusses expanding markets in Asia. Absolutely fascinating.
 
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