shape
carat
color
clarity

Wal-Mart is the #1 diamond seller in America...

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ammayernyc

Brilliant_Rock
Joined
Dec 23, 2004
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1,268
I find this disturbing. However, what I find more disturbing is that this consumer advocate is telling the American public that of the ''4Cs'', the cut one means shape. There is is a place to comment on the bottom... I suggest we all try to set her straight!

http://msnbc.msn.com/id/10263668/
 

pricescope

Ideal_Rock
Joined
Dec 31, 1999
Messages
8,266
"When you buy a diamond, you''re buying Carat (size), Cut (shape) Color..." Is it Cut or is it Shape?

"The best diamonds come with papers." - like there is such a thing as a best diamond and a nice diamond cannot be without a paper
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"the only papers that people in the industry put any stock in come from the Gemological Institute of America. If the GIA says a stone is 1.35 carat round, G color, VS1 clarity, in other words, it is." - not always

“The average mark-up on a diamond is 100 percent,” - where did they get this? [$$)] In the internet it can be from 5% to 15%; B&M store 25%-40%...
 

valeria101

Super_Ideal_Rock
Premium
Joined
Aug 29, 2003
Messages
15,808
Date: 11/30/2005 12:06:14 PM
Author: Pricescope

“The average mark-up on a diamond is 100 percent,” - where did they get this? [$$)] In the internet it can be from 5% to 15%; B&M store 25%-40%...
Their markup?
 

AndyRosse

Ideal_Rock
Joined
Jul 25, 2004
Messages
4,363
"Only stones graded I have flaws you can see with the naked eye." Hmmm...no.
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Plenty of SI1 and SI2 stones have eye visible inclusions.

I think we should send this woman to PS to get a little more diamond education
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