The discount is business motivated I suspect, high profile people are also potential free advertising. The discount reflects their marketing value, not their personal value. You are less likely to get your ring brand named in People magazine, or send a tweet to 100,000 people about it if you are blown away with his work.
Ever notice how celebrities start getting free stuff just for showing up to stuff? It''s an exchange of those goods for their star power, which helps drive the event they attend.
Same idea I suspect, or perhaps its a discount to try and break into a lucrative sub-market for big jewelry.
That said, a discrete Pricescope discount might be wise, for the sake of his business, as well, if he wanted to get that effect here.
Ever notice how celebrities start getting free stuff just for showing up to stuff? It''s an exchange of those goods for their star power, which helps drive the event they attend.
Same idea I suspect, or perhaps its a discount to try and break into a lucrative sub-market for big jewelry.
That said, a discrete Pricescope discount might be wise, for the sake of his business, as well, if he wanted to get that effect here.