shape
carat
color
clarity

POLL : WHITEFLASH CALENDAR COVER OF 2017

Which Cover do you like best

  • Option 1

    Votes: 55 80.9%
  • Option 2

    Votes: 9 13.2%
  • Option 3

    Votes: 4 5.9%

  • Total voters
    68
  • Poll closed .

psadmin

Brilliant_Rock
Staff member
Premium
Joined
Apr 19, 2008
Messages
1,493
Whiteflash recently approached us a fun idea that we thought the PriceScope community would enjoy.

The PriceScope Community gets to choose which cover gets to be on the Whiteflash Calendar 2017.

The poll will run until Thursday.

Option 1:
whiteflash_2017_calendar_-_option_1.jpg

Option 2:
whiteflash_2017_calendar_-_option_2_0.jpg

Option 3:
whiteflash_2017_calendar_-_option_3.jpg


It was a difficult choice, but I choose Option 1.
 

arkieb1

Ideal_Rock
Premium
Joined
May 11, 2012
Messages
9,786
I like option 1 - both pretty, elegant and eye catching, the other two lack something in all of those departments visually IMHO.
 

VRBeauty

Super_Ideal_Rock
Premium
Joined
Apr 2, 2006
Messages
11,210
The first design is elegant. The box rather than the jewelry takes center stage in the second design. The third might appeal to us diamond wonks, but its significance would probably be lost on most others.

My only quibble? All three look quite traditionally "Christmassy" to me. As it happens, that's the holiday I celebrate and I do understand why it's the one most merchants play to.... it's just that I'd also like to see someone take a more inclusive - or maybe just less traditional - approach to holiday marketing sometime. (I don't get caught up in the Starbucks cup controversy either. :wink2: )
 

Snowdrop13

Ideal_Rock
Premium
Joined
Aug 27, 2011
Messages
2,960
Well, I like no. 2 the best, lots of lovely bling, in fact, it would be nice to see more! :love: :love:
 

ac117

Ideal_Rock
Premium
Joined
Apr 28, 2014
Messages
4,060
I like #1 - it's most aesthetically pleasing to my eyes and the objects in the picture seem balanced. The box in the second picture throws me off, especially because it's tilted, and the third one is too linear IMO.
 

rainydaze

Ideal_Rock
Premium
Joined
May 1, 2007
Messages
3,361
Hands down... no question... #1!
 

chrono

Super_Ideal_Rock
Premium
Joined
Apr 22, 2004
Messages
38,364
Although #1 isn't perfect, I feel that it looks the best.
#2 pulls the eye towards the box
#3 too diamond-centric and WF is more than just rounds and princess cuts.
 

m-2-b

Ideal_Rock
Premium
Joined
Mar 1, 2011
Messages
4,036
My vote is for option #1--best balance of all 3.
 

Bonfire

Ideal_Rock
Premium
Joined
Feb 22, 2014
Messages
4,232
Ooh fun! I voted for #1. It's very eye catching and balanced in scale. It shows a nice representation of setting options, stones, etc. A beautiful composition for the cover.
 

Kaleigh

Super_Ideal_Rock
Joined
Nov 18, 2004
Messages
29,571
I vote for #1
 

siv1

Shiny_Rock
Joined
Jul 7, 2014
Messages
187
I voted #2 for a few reasons. It has more of a variety of jewelry. Also, over the years, people have asked about the box... if it was nice to present the ring. They would be able to see how nice the box is for themselves.
 

dk168

Super_Ideal_Rock
Premium
Joined
Jul 7, 2013
Messages
12,492
I prefer #1 too.

DK :))
 
Q

Queenie60

Guest
#1. I go with my first impression. And the first one caught my attention immediately.
 

Rena7

Shiny_Rock
Joined
Nov 6, 2011
Messages
467
I really like number one also.
 

Arcadian

Ideal_Rock
Premium
Joined
Sep 17, 2008
Messages
9,086
#1, though the geek in me also likes #3.
 

MissGotRocks

Super_Ideal_Rock
Premium
Joined
Jun 23, 2005
Messages
16,270
I voted #1 as the best overall but I too sort of like #3.
 

bright ice

Ideal_Rock
Premium
Joined
May 14, 2010
Messages
4,328
#1 gets my vote but #3 is very nice as well!
 

momhappy

Ideal_Rock
Joined
Mar 3, 2013
Messages
4,660
I prefer option 1. I like that it utilizes white, yellow, and rose gold.
 

TooPatient

Super_Ideal_Rock
Premium
Joined
Sep 1, 2009
Messages
10,295
#1 for sure!

I feel like #1 is missing something. It feels almost like a Christmas add with the balls of light and focus on red than a full year cover. That said, I love the balance and focus on different pieces.

#2 just feels like I am looking at the box first and losing some of the impact. The boxes are beautiful, but not the main point of buying from them.

#3 was my second favorite. I think if they are aiming at those who know stone detail, it is great. For a broader audience, it is a little too focused on the stone and doesn't show the all around beauty of their finished pieces.
 

Rockinruby

Ideal_Rock
Joined
Dec 27, 2013
Messages
2,740
Wow! What fun for PS to be invited to do this! :appl: :appl: :appl: I voted for #1 since it's for general consumers. However, the PSer in me loves #3 too! :dance:
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
VRBeauty|1478590068|4095065 said:
The first design is elegant. The box rather than the jewelry takes center stage in the second design. The third might appeal to us diamond wonks, but its significance would probably be lost on most others.

My only quibble? All three look quite traditionally "Christmassy" to me. As it happens, that's the holiday I celebrate and I do understand why it's the one most merchants play to.... it's just that I'd also like to see someone take a more inclusive - or maybe just less traditional - approach to holiday marketing sometime. (I don't get caught up in the Starbucks cup controversy either. :wink2: )
VR, I do see what you mean, but I can assure you it is completely coincidental! We were actually going for a cover image that reflects our new branding colors. We have gradually transitioned away from the brown and gold to a black and red with a touch of gold. This is the color combo of our retail store and also our packaging. The new site is designed to unify our branding look and feel.
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
siv1|1478639848|4095377 said:
I voted #2 for a few reasons. It has more of a variety of jewelry. Also, over the years, people have asked about the box... if it was nice to present the ring. They would be able to see how nice the box is for themselves.
This is a good point. It may come as a surprise to some how important the ring box is to many of our customers. In fact, we created a new page for the new site entirely dedicated to our packaging!
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
Thank you all so much for your participation (66 votes in total). We have a clear winner! #1 will be the cover of our 2017 calendar. We are finishing it now and will go to the printers soon. Hopefully they will start hitting the mail in mid December.

We really appreciate everyone's feedback :appl: :appl: :appl:
 

tyty333

Super_Ideal_Rock
Premium
Joined
Dec 17, 2008
Messages
27,198
Texas Leaguer|1478793329|4096363 said:
Thank you all so much for your participation (66 votes in total). We have a clear winner! #1 will be the cover of our 2017 calendar. We are finishing it now and will go to the printers soon. Hopefully they will start hitting the mail in mid December.

We really appreciate everyone's feedback :appl: :appl: :appl:


It will be beautiful! Looking forward to seeing EVERY page!
 

AprilBaby

Super_Ideal_Rock
Premium
Joined
Jul 17, 2008
Messages
13,234
How do we get a calendar? I have been a customer for years and never got one?
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
AprilBaby|1478838062|4096780 said:
How do we get a calendar? I have been a customer for years and never got one?
Sorry about that! Not sure why there is a disconnect but if you call, chat or email in we will get that corrected. There may still be a few from years past that they will send you if you want to catch up :twirl:
 

AprilBaby

Super_Ideal_Rock
Premium
Joined
Jul 17, 2008
Messages
13,234
Thanks! They look beautiful!
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
We will be putting up a page soon describing the calendar with a short form to request one, compliments of Whiteflash. I will post back here with that link when it is live.
 

Texas Leaguer

Ideal_Rock
Trade
Joined
Jul 27, 2009
Messages
3,760
Well, it's finally done and should be hitting the mail this week!

We just put up the page with a form to order your free copy. You will recognize the cover! :appl:

http://www.whiteflash.com/confidence/the-whiteflash-jewelry-calendar

If you are unsure whether you are already on our calendar mailing list, it won't hurt to submit the form. We will check it against the list that is already going out to prevent duplicates.

If your contact info has changed, submitting the form will enable us to update your record.

Thanks to all who participated in our poll. This one's for you!

Happy Holidays from Team Whiteflash :love:
 

december-fire

Ideal_Rock
Premium
Joined
Sep 3, 2013
Messages
2,385
Texas Leaguer, congratulations to you and the great team at WhiteFlash for producing this beautiful calendar and all the lovely jewellery! :appl:

Wishing everyone at WF a wonderful Christmas and a terrific 2017!

:wavey:
 
Be a part of the community Get 3 HCA Results
Top