WF website

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John, correct me if I am wrong, but I believe the ES stones are the in house ones that just barely missed the H&A grade. I think the new website is labeling other stones that I am positive you don''t have in house as ES. The virtual photos are coming up with the ES cherry label in the lower corner...

 

[JohnQuixote]

Date: 10/19/2006 11:27:22 AM
Author:

John, correct me if I am wrong, but I believe the ES stones are the in house ones that just barely missed the H&A grade.

Many are, but not all. The purpose of Expert Selection is “value for the money.” Those finished on the same fine make floor as ACA are typically at that threshold of cut. We keep some oddities on hand as well, since our customers don’t all share the same priorities. There’s info on ES in the Products section of our FAQ.

Date: 10/19/2006 11:27:22 AM
Author:

I think the new website is labeling other stones that I am positive you don't have in house as ES. The virtual photos are coming up with the ES cherry label in the lower corner...

Any diamond we’ve taken a magnified photo and ideal-scope of is in-house. The ‘A Cut Above’ line has the ACA logo watermark on the imagery. ‘Expert Selection’ has cherries. Diamonds we bring in from a supplier on customer request don’t have a watermark.

Prior to the days of imagery-nicking we didn’t include a watermark on any images, but in recent years we and other vendors here have had photos lifted and used fraudulently elsewhere. Vigilant Pricescopers seem to have a presence everywhere though

, so these incidents often get reported.

 

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Oh, I thought ES labeled stones were supposed to be all in house! So am I understanding correctly that WF is using the ES cherry label on the virtual photos of stones they do not have in house b/c they may be a good value or nice stone? Is it a reasonable assumption then, that if that label is on a virtual stone, that it means that the actual report has at least been looked at? Or would it mean that the stone has actually been seen? Or is it just based on the data listed on the stone's page (like dimensions, depth, table without PA, CA, etc)


ETA:
John, the section states "Clarification: Every A Cut Above and Expert Selection diamond is located at Whiteflash, living in our vault. We sourced these diamonds ourselves and they are exclusive to us."

What I was bringing up are stones labeled ES with the cherry label on the virtual photo that are not in house...

 

[JohnQuixote]

Date: 10/19/2006 12:57:39 PM
Author:

What I was bringing up are stones labeled ES with the cherry label on the virtual photo that are not in house...

All ES diamonds are in house. For that matter any diamond with accompanying photos should be in-house. This is strange. Let me see if I can help.

On the diamond info page: "Item Available - Ready to ship" means the diamond is in-house.
"Call for Availability" means it is not in-house and should not have accompanying photos.

(I've attached a graphic to show where this appears)

If a diamond you're looking at through our site has accompanying photos but indicates "Call for availability" it's mislabeled. Is this what you're finding?

 

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Yep!

ETA: They say call for availability, have no pics, but have the cherry ES logo in the lower R hand corner of 'model' photo

 

[JohnQuixote]

Can you link me?

 

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Sure, hang on a sec - see my ETA on my above post too - I think I was editing it when you were posting!

 

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harder to find when specifically looking for them - I expanded search to try to find some- here are some examples..

http://www.whiteflash.com/round_ideal_cut/Round-Ideal-Cut-cut-diamond-69647.htm

http://www.whiteflash.com/diamonds/diamond_Details.aspx?itemcode=10975479

http://www.whiteflash.com/diamonds/diamond_Details.aspx?itemcode=10996305

http://www.whiteflash.com/diamonds/diamond_Details.aspx?itemcode=10860538

http://www.whiteflash.com/diamonds/diamond_Details.aspx?itemcode=10542011

 

[JohnQuixote]

I see the incongruency you're talking about now. It's the small cherries logo under "Image Not Available" on the right side of those pages you linked, correct? I've sent an inquiry about why that .jpg would appear on those pages. Have you noticed a pattern? I did a couple of searches just now and couldn't quickly replicate this.

Just for clarification, the thumbnail on those virtual pages is a stock photo which indicates shape. It's not something supplied to us. That's why it indicates "Image Not Available."

Thanks for the heads-up again!

 

[Carlotta]

Just my 2 cents/polite suggestion. If the image is NOT available, it would perhaps be better to show NO image rather than one that might or might not accurately represent the stone...I would hate to call in a stone to discover that the actual stone has glaring clarity issues or something......