Hello, after reading some reviews of different diamond brands online, i've taken a look at hearts on fire brand, round brilliant 3 prong martini earrings for some time. I've taken a look at .5 total carat weight on a number of occasions at different jewelry stores and i have to say that rather than being attracted to its fire and brilliance, i was really turned off in a literal sense. Because I read reviews that they were one of the finer cut diamond brands, i guess i expected to see some sparkle. Instead, each time i saw what appeared to be very yellow diamonds that do not have much of a shine. All of them were j color. The store owners cleaned it for me to take a look at also and i've seen it next to a regular "premium cut" of theirs and i did notice that the hearts on fire looked much bigger than the other pair that weighed the same but in terms of light reflecting back, it seemed to look worse and yellow. Their other diamond was an I color. I know i am not giving much specs to work with. is it possible that I don't have fully trained eyes to see or are hearts on fire diamonds just dont have the bling factor? If i went with a Brian Gavin or any other super ideal cut diamond online, is it possible that I will be disappointed also?