The vendors on PriceScope (PS) have great reps. You can search for their names to read feedback and view their products.
Educate yourself so you are making an informed purchase. I think it takes 1-2 weeks for a PS newbie to understand what they want and why.
Use an independent appraiser. Most sellers will send your pick to a local appraiser where you can view the stone together and get an appraisal done before you even buy. If you like it, you pay via wire transer or credit card and the stone is released to you. All the vendors have a return window of at least 10 days, no questions asked.
After you've educated yourself, there's very little risk of getting a bad stone.
Well, the burden of proof required for you to place your trust in an online vendor is really up to you.
If you are considering making such a purchase, then I suggest familiarizing yourself with a couple of different vendors. What are their return policies? What kinds of customer testimonials do they have? What security measures does the website use? What professional organizations are they affiliated with?
At this point you trust that Amazon.com will send you what you order, right, and that they'll rectify any mistakes, but you may think twice before ordering a book from BooksRKool.com, right? You can use the same common sense when it comes to online jewelry vendors.
Then the question is what type of a stone you want (Asscher from your previous post?). A handful of sites provide imagescope results and/or brilliancescope results of these types of stones, so you can compare their light return. Here's an example and another.
Good luck!
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