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FREE GAS on 10/28 in DC area, LA and Chicago

mary poppins

Apr 10, 2010
Article from Washington Business Journal:

Calling the promotion "Strike It Rich," Discovery Channel is going to give away free Shell gasoline on Friday to mark the second season premiere of its "Gold Rush" series. The giveaway will be in the D.C. area, Los Angeles and Chicago.

Discovery Channel is owned by Silver Spring-based Discovery Communications Discovery Communications Latest from The Business Journals HSW International changing to Remark MediaDiscovery Communications names Jean-Briac Perrette chief digital officerDiscovery Communications dives into digital delivery of content Follow this company .

At pre-determined Shell stations drivers can receive $20 worth of gasoline pumped courtesy of an on-site “gold miner.” These secret stations will be announced on Oct. 28 on the station's website. Drivers can go online, view the address of the participating Shell station and visit the station between 6:30 and 9:30 am to receive free gasoline. While waiting for their tanks to fill they will be shown clips from the Gold Rush Series on pump mounted television screens.

The series is about a group of down-on-their-luck men who, in the face of an economic meltdown, risk everything to strike it rich mining for gold in Alaska.

“We all know that the economy is tough,” said David Shackley, chief marketing officer of Discovery Channel. “The men featured in 'Gold Rush' are hard-working Americans, like our viewers, who are taking risks and trying to make a decent living. This is our way of giving back to the community with a little liquid gold to start the work day on the right foot.”

"Gold Rush" kicks off its season on Oct. 28.


Jun 30, 2009
Looking forward to the traffic jams in front of those stations!
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