In House vs Virtual Diamonds – What’s the Difference?

Pricescope helps you compare many different Vendors diamonds and prices. Read below about 3 different search methods.
Pricescope does not sell diamonds; we are a consumer advocate and information portal.
Virtual Listings

Many diamonds for sale on the Internet are not owned by the business offering them to you. These listings are from wholesalers and business to business networks; the prices are lower because the e-tailer is a broker with very low overheads.

Pros: You can select from more than 600,000 diamonds at the lowest prices because the vendors have no inventory outlay.
Pricescope creates a competitive environment; you can compare many vendors prices and service for the exact same diamond.

Cons: The diamond may be unavailable; it could be out at a local B&M store or sold already.
Most wholesalers give very little additional information like grading & proportion reports, angles, photographs etc.

In-House Inventories

The Vendor owns the stones.

Pros: In-House diamonds are more likely to be available and usually have much more detailed info, which you can access by clicking the + sign on the left of the listings. In most cases in-house stones are purchased by the jewelers because of it value and it meets the jewelers branding standards. In-house stones are inspected and verified for the specs and quality of the stone. In many cases sales people can look at the stones in stock and provide you with extra information. E.g. where the inclusions are, how it looks through an ideal-scope, etc.

Cons: Less choice.

Cut Quality Search

These diamonds may or may not be ˜In-House”™, but a lot more information has been provided by the Vendor.
They are listed with HCA scores.

Further reading:


Why are there several dealers offering the exact same stone?


Getting information: In-stock diamonds versus diamonds located with suppliers

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