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Who''s a wholesaler?

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yahui

Rough_Rock
Joined
Nov 30, 2003
Messages
10
Who''s a real wholesaler? I''ve heard some internet vendors and some B&M claim to be wholesalers. But if they''re selling diamonds to everyone, aren''t they pretty much a retailer? Are there really wholesalers that sell to non-professionals? Is it a marketing trick? Just curious, thanks to any professionals that can shed some light.
 

DiamondExpert

Brilliant_Rock
Joined
Jan 15, 2003
Messages
1,245
It's more than a trick, it's misrepresentation...anyone who sells to the end user is selling retail, and anyone selling to someone for resale is selling wholesale.
 
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