Fri, 03 Jun 2011

Live from JCK 2011 - Royal Asscher

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By Erika Winters

We had the pleasure of meeting Mike Asscher of the Royal Asscher Diamond Company and Reena Ahluwalia, designer of Royal Asscher's Shining Stars collection, which was launched at the show. "We are very excited to introduce new materials with our floating diamonds concept. African savannah, abstract leopard and cheetah prints became my inspiration source for Shining Stars collection. One of 2011’s hottest looks; we are seeing this exotic trend hugely influencing runways and street fashion. The new collection is versatile because patterns are so compatible and classic,” said Ahluwalia. Proceeds from Shining Stars sales will benefit the Diamond Empowerment Fund.


Mike Asscher and Reena Ahluwalia designer of Royal Asscher Shining Stars Collection

Reena Ahluwalia and Mike Asscher at JCK 2011 - Ahluwalia designed Royal Asscher's new Shining Stars collection.


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Jewelry Designers and Collections

By Erika Winters

Jewelry Highlights from JCK 2011

We had the pleasure of meeting Mike Asscher of the Royal Asscher Diamond Company and Reena Ahluwalia, designer of Royal Asscher's Shining Stars collection, which was launched at the show. "We are very excited to introduce new materials with our floating diamonds concept. African savannah, abstract leopard and cheetah prints became my inspiration source for Shining Stars collection. One of 2011’s hottest looks; we are seeing this exotic trend hugely influencing runways and street fashion. The new collection is versatile because patterns are so compatible and classic,” said Ahluwalia. Proceeds from Shining Stars sales will benefit the Diamond Empowerment Fund.


Mike Asscher and Reena Ahluwalia designer of Royal Asscher Shining Stars Collection

Reena Ahluwalia and Mike Asscher at JCK 2011 - Ahluwalia designed Royal Asscher's new Shining Stars collection.


Rings from Royal Asscher's Stars of Africa Collection

Floating diamond rings with colorless diamonds and pink diamonds from Royal Asscher's Stars of Africa collection.


5.03 carat Royal Asscher cut diamond F VVS2

5.03-carat Royal Asscher cut diamond - F color VVS2 clarity.


Fancy intense yellow royal asscher cut diamond ring weighing 4.38 carats

4.38-carat Royal Asscher cut diamond - Fancy Intense Yellow


Sterling silver and enamel floating diamond pendant from Shining Stars by Royal Asscher

From the Shining Stars collection - Rhodium plated sterling silver floating diamond pendant with white enamel.



Video courtesy of Royal Asscher

Floating diamond ring from the Stars of Africa collection


Related Topics:

Royal Asscher to Launch "Shining Stars" Collection

Royal Asscher to open in China

Asscher Cut Diamonds


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