5 Guidelines to Consider Before Buying a Diamond



Vintage Cushion Halo Diamond Band Engagement Ring with Surprise Diamonds - in 18kt Rose Gold (0.41 CTW)

Vintage Cushion Halo Diamond Band Engagement Ring with Surprise Diamonds – in 18kt Rose Gold (0.41 CTW) at Ritani


People have become enamored by fancy cut diamonds, fancy colored diamonds and the new styles jewelry designers are creating for today’s jewelry lovers. Now, more people than ever are trying to buy diamonds and are only using the traditional 4Cs of diamond buying. We believe the 4Cs are a must when purchasing diamonds, but we have a few other guidelines which you should incorporate before making your next big diamond purchase.


  1. Know Your Diamond Style

    Gabriel & Co. 14KW. Gold Dia Ring

    Gabriel & Co. 14KW. Gold Dia Ring at Gabriel & Co.


    Knowing your ideal style will help you narrow down your selection tremendously. There are many types of cuts in the market; therefore, reducing your search to one or two cuts will enable you to lessen the possibility of becoming overwhelmed with the amount of diamonds you have to analyze and zero in on the one for you.


  2. Incorporate Your Lifestyle into Your Diamond’s Setting

    Solomon DR82867 Domed Black (2.55ct) & White (.38ct) Pave Diamond Ring

    Solomon DR82867 Domed Black (2.55ct) & White (.38ct) Pave Diamond Ring at Solomon Brothers


    The large prong-set solitaire might be the one that you fall in love with until you discover that it catches on your sweater, you regularly knock it on furniture and your general clumsiness has caused you to lose the stone around the house or elsewhere. Although impressive-sized diamonds are fabulous, a pave setting is one you should gravitate to for your next stone if you’re active and will be wearing a diamond every day. Think about your lifestyle and choose your diamond and setting accordingly.


  3. Make Sure You See the Diamond in Person

    Fancy Yellow Cushion Cut Diamond Split Shank Halo Ring in Platinum

    Fancy Yellow Cushion Cut Diamond Split Shank Halo Ring in Platinum at B2C Jewels


    The internet has made it easy to purchase a diamond and have it in your hand the next day. However, it is best to view the diamond in person if at all possible. This is because even when you purchase from a reputable dealer, you may not be able to see if an inclusion is in the center of the stone or hidden by a prong. Put your eyes on the diamond before you make a final purchase. Fortunately, some dealers will overnight a stone and allow you to send it back and receive a full refund if you decide that you do not want to finalize the purchase.


  4. Purchase from a Reputable Dealer or Store


    Four Stone Emerald Diamond Engagement Ring in Platinum

    Four Stone Emerald Diamond Engagement Ring in Platinum at Blue Nile


    Once again, the internet has made it easy to purchase a diamond. It has also made it easy for people to scam unwitting diamond buyers. As a result, it is always best to purchase from a reputable dealer who can answer any and all questions about your potential diamond purchase. Today, nearly all of the reputable jewelry stores allow you to purchase diamonds online in a safe, knowledgeable and legitimate manner.


  5. Purchase a Certified Diamond


    18k Yellow Gold Trellis 3 Stone Engagement Ring with White Gold Head (0.50ctw ACA side stones included)

    18k Yellow Gold Trellis 3 Stone Engagement Ring with White Gold Head (0.50ctw ACA side stones included) at Whiteflash


    We cannot stress the importance of having a grading report accompany any diamond you are interested in purchasing. Although some stores will use different certificates, Gemological Institute of America (GIA) is the most reputable certificate for any diamond. Make sure your diamond is certified to ensure you know exactly what type of diamond you will be purchasing.


CR257W - Inspired Vintage Collection Halo Engagement Ring in 14K White Gold with Platinum Head (0.68ct. tw.)

CR257W – Inspired Vintage Collection Halo Engagement Ring in 14K White Gold with Platinum Head (0.68ct. tw.) at I.D.Jewelry


Buying a diamond has never been easier, or fraught with problems. But by following the five rules above and the 4Cs, we can guarantee that you will have a fabulous diamond purchasing experience and find the diamond of your dreams.

Vintage Bezel Set  Eternity Engagement Setting

Vintage Bezel Set Eternity Engagement Setting at Adiamor


To get assistance/advice from the experts:

  1. click here to go to our “RockyTalky” forum.
  2. press the “new topic” button on the top left.
  3. fill in the subject and your question including any images.
  4. press the “submit” button or “preview” before you submit.


To find THE DIAMOND of your dreams:

  1. click here to search and compare from reputable dealers/stores.
  2. press the “show filters” button on the top right.
  3. select the parameters of your choice.
  4. For comparison, check the boxes on the left of each diamond listing and press “Compare” on the bottom left.


To find YOUR favorite jewelry or get ideas on different designs, click here for the “Jewelry Search.”


By PS Staff

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